The Surfing Federation of India has announced an exclusive new partnership with PhotoConcierge, the digital market place for visual media. This new partnership will grant PhotoConcierge, exclusive access to unique and unparalleled stunning images photographed by the Surfing Federation of India and PhotoConcierge photographers on their platform.
One of the key objectives of the partnership is to create, showcase and build a bank of innovative and exhilarating images of the sport and behind the scenes imagery, which can be used by the Surfing Federation of India in the run up to the 2016 events and beyond. And also to meet the increasing interest of the media in the Indian Surfing scene.
The agreement encompasses a comprehensive media, editorial and commercial photographic service around Surfing in India. First among the many Surfing events to be captured and showcased is the first edition of the “Indian Open of Surfing 2016”, presented by Karnataka Tourism, Government of Karnataka, held from May 27-29, 2016 at Sasithithlu Beach Mangalore, India.
The event is recognised by International Surfing Association and Surfing Federation of India and organised by Mantra Surf Club and Kanara Surfing & Water Sports Promotion Council.
Event promoters, host venues, title sponsors and the corporate sponsors will be able to access the unrivalled editorial photography generated at the events through PhotoConcierge’s bespoke online media management service.
Speaking about the partnership with PhotoConcierge, Rammohan Paranjape, Vice President of Surfing Federation of India said, “It’s exciting times for Surfers as surfing is gaining recognition and momentum as a sport in India. Our partnership with PhotoConcierge represents a remarkable step to capture unique and wonderful images of the sport for the media to access and enjoy, in addition to documenting this exciting period in the sport’s history”.
Shefalii Dadabhoy, Co Founder PhotoConcierge, added, “We are very excited to partner with Surfing Federation of India and use the unrivalled access to document the journey of Surfing in India. We look forward to working closely with the Surfing Federation of India to help promote the sport nationally and to the global audience. This is the first of many such exclusive partnerships in the future”.